Doug Hairfield is a Senior GenAI Solutions Architect at AWS on the Aerospace and Satellite team. With over 25 years in the technology industry and over 6 years building on AWS, he specializes in making generative AI practical and effective by working backwards from customer outcomes. Doug is passionate about using generative AI to open up aerospace and geospatial data to more users, revealing insights that were previously hidden in complexity. He helps startups, researchers, and enterprise teams harness these powerful datasets to solve real-world challenges, bringing his experience from the Research Triangle Park tech startup community to aerospace innovation. An experienced re:Invent and industry speaker, Doug combines his lifelong fascination with space with deep technical expertise. When he’s not diving deep on space data, you might find him live coding music or exploring the outdoors with his family as a proud girl dad.
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